Delays in Transit Expected

There is no doubt that Congress has a full agenda. Health care reform has been dominating their time, followed by climate change legislation and issues in the Middle East. The end of its fiscal year is just a few days away and they, like the Michigan Legislature, have yet to pass their funding bills.

For example, the current surface transportation law, the Safe, Affordable, Flexible, Efficient Transportation Equity Act (SAFETEA-LU, P.L. 109-53), was adopted in 2005 and expires on September 30, 2009. To give you some idea of how political this bill was -- When Congress finally passed the last transportation bill in 2005, it took two years and 12 extensions to complete. Although Congress has a bill now drafted, the President wants to put off this measure until after the midterm elections in 2010. A delay in the re-authorization will hinder the planning of transportation projects and perhaps put them in jeopardy of ever getting completed.

At stake is the dwindling Highway Trust Fund, financed by a federal gas tax that pays for repairs to the nation’s crumbling infrastructure. At issue is an effort by Congress and the President to set the nation’s transportation policy for the rest of the decade and perhaps for decades to come. The outcome will be critical to state and local governments that depend on federal assistance to maintain and improve their transportation systems.

The end game will be the creation of a funding mechanism that will ensure the national transportation system will meet the demands of an expanding population while also accommodating the environmental priorities of those who want to see less road congestion, less accidents and more transit options.

For transportation planning organizations it could mean a modern, sustainable and seamless surface transportation network, that fully integrates and connects the nation’s small urban and rural regions with global, metropolitan and neighboring markets. It could also mean increased federal investments in existing and new rural public transportation system, with an emphasis on establishing stronger incentives and program flexibility across the spectrum.

While we will wait for almost a year before Congress will most likely pass a transportation bill, Congress continues to debate issues of transit and transportation. For example, the U.S. House of Representatives passed the “American Clean Energy and Security Act” (H.R. 2454) in June, and the Senate Environment and Public Works Committee is currently developing their version. Both bill contain provisions affecting transit. Although Congress will not pass a transportation bill until next year, there are still opportunities for transit agencies and organizations to secure resources for a variety of projects through existing bills, and help shape funding for future projects by taking a proactive role in advising Congress on what is important to your agency and community.

Therefore, if you have certain projects that need to be funded or policy related issues that can benefit your program, it is important that you meet with your planning organizations, MDOT, the Governor and your Congressional Delegation to ensure their priorities are your priorities. Then it is important to work with your chambers and other community organizations to build a solid base of support for your projects. Despite a full agenda, Congress needs to hear from you and what you need to provide valuable resources to your community. With limited funds from the state and dwindling budgets all around, it seems that Congress is our only option.

Daniel Cherrin is the former Communications Director/Press Secretary for the City of Detroit and to Detroit Mayor Kenneth V. Cockrel Jr. He is now President of North Coast Strategies, which provides cutting edge practical advice where government action or inaction, litigation vulnerability or complex regulatory requirements will impact your reputation and bottom-line. You can reach Cherrin at dcherrin@NorthCoastStrategies.com or (313) 300-0932.

Restoring stability, gaining trust and rebuilding Detroit’s future.

By Daniel Cherrin

One year ago, then Detroit City Council President Ken Cockrel became Detroit’s 61^st Mayor, after Kwame Kilpatrick resigned. Then Mayor Cockrel, assumed the leadership of a city very much in trouble. At the time, the magnitude of Detroit’s budget problems were unknown, people sat in city hall pushing paper, our auto industry’s infrastructure was crumbling, the Nation was about to elect its first African American President, America’s economic climate worsened, and the world would soon be coming to Detroit for the NCAA Final Four Men’s Tournament.

Ken Cockrel inherited a city in shambles, not as the “elected mayor,” but as a public servant, called to duty and asked to serve. At the time, his 11-year political-career as a Wayne County Commissioner, City Council Member and City Council President prepared him to assume his new role as Mayor. As Mayor, Cockrel, looked forward to creating an open and transparent culture, stabilizing a city, restoring trust in city government and the office of mayor.

In the brief eight months he served as Detroit’s Mayor, Cockrel was often criticized for moving to slow. But moving slow was the most appropriate strategy for coming into the middle of an established administration at a time when he had to campaign for office twice, while still trying to run the city. Slow, calculated and strategic moves, based on facts and sound public policy, rather than politics or pressure, was how Cockrel stabilized the city. It took time to get a handle of the city’s finances and come up with a plan to not just reduce the deficit, but to eliminate it, balance the budget and turn in all of the city’s financial reports in on time, to help restore Detroit’s credit rating lost due to so much uncertainty in the city.

He began to create a process to repair and rebuild a fractured and aging city government and change the corporate culture, to restore stability in our city and restore our tainted image.

As we have all seen, as city council president, as mayor, and again as city council president, Cockrel is a person with tremendous integrity. As Mayor, he put substance before showmanship and worked to secure meaningful reform for Detroit.

Cockrel served as our Mayor at the perfect time. As mayor, he shifted our region’s focus from the scandals of the past to rebuilding for our future. At the time he became mayor, he did not seek the position, and yet he rose to the challenge.

As Cockrel’s Communications Director and Press Secretary, I was given the opportunity to participate in a number of discussions and decisions affecting our city. I was always impressed, when Cockrel made decisions not because of politics, but because it was good public policy … Not because it would get him elected, but because it made sense … Not because it was what someone wanted, but because it was what the city needed.

This past May, the voters (or lack thereof) did not give Cockrel the opportunity to act on his plans to restore financial stability to the city, to restore the trust back in the Office of Mayor and to find new hope and opportunity to secure Detroit’s future for the next generation.

Although Cockrel’s work continues as President of the Detroit City Council, there is no doubt in my mind of Ken Cockrel’s place in Detroit’s history. He became Mayor not out of desire, but out of need. He served as Mayor with honor, integrity and class. His agenda is Detroit’s agenda. Cockrel remains at the base of Detroit’s foundation and best represents the City’s future. Ken Cockrel was the right person at the right time to lead this city and created the process by which fiscal stability could be restored, trust, and set the tone for Detroit’s new beginning.

Daniel Cherrin is the former Communications Director/Press Secretary for the City of Detroit and to Detroit Mayor Kenneth V. Cockrel Jr. He is now President of North Coast Strategies, which provides cutting edge practical advice where government action or inaction, litigation vulnerability or complex regulatory requirements will impact your reputation and bottom-line. You can reach Cherrin at dcherrin@NorthCoastStrategies.com or (313) 300-0932.

Detroit will benefit when Chicago lands the 2016 Olympics

On October 2, the City of Chicago will appear before the International Olympic Committee (IOC) and plead its case to host the 2016 Olympic games. They are competing against Rio de Janeiro, Madrid and Tokyo.

In the past, Detroit also appeared before the IOC, and bid for the 1944, 1952, 1956, 1960 and 1968 Olympics. While we lost each bid, we moved on to enhance a number of buildings throughout the city, including many of those at Wayne State University.

While Detroit competes to restore its public image, we should work with Chicago to support their bid to win the right to host the 2016 Olympics. If they win, we win. While hotels along Chicago’s Magnificent Mile and along their Lakeshore Drive will sell out, there is a good chance that Detroit and the State of Michigan will reap some benefit. For example, while Chicago’s O’Hare and Midway Airports may be crowded, some travelers, including those on Delta/Northwest, may just choose to fly-in to Detroit Metro, rent-a-car and perhaps check out our region’s cultural, culinary and athletic treasures. We could also host a number of Olympic delegations, as they need a place to train and get acclimated to the time changes and American culture. Facilities at any of our state’s universities not to mention our diverse topography make Michigan a great place to train and prepare for the Olympics in 2016.

Chicago has a lot to gain economically from hosting the Olympics. Studies show the Games could generate $13.7 billion in economic activity from 2011-2021. But Detroit and the State of Michigan also have a lot to gain. It is our chance to be a co-host, along America’s North Coast, and welcome the world to the region and to the Great Lakes. So let’s support our neighbor to the west. We often compare ourselves to the Windy City as a place we would like to be. So for now, let’s offer our support and resources to win the games, not just for Chicago and the Great Lakes but also for the United States of America.

Daniel Cherrin is the former Communications Director/Press Secretary for the City of Detroit and to Detroit Mayor Kenneth V. Cockrel Jr. He is now President of North Coast Strategies, which provides cutting edge practical advice where government action or inaction, litigation vulnerability or complex regulatory requirements will impact your reputation and bottom-line. You can reach Cherrin at dcherrin@NorthCoastStrategies.com or (313) 300-0932.

Seizing the debate on health care reform to promote your interests

Most of us have seen the town hall meetings that Members of Congress are having on health care insurance reform and the heated discussions (or chants) now taking place. While individuals take issue with the legislation, organizations should seize the opportunity to share their story, to highlight their organization's mission as it relates to the debate and to feature or highlight their members to show by example, what works and what doesn't, or what should be done as a result of the debate.

While debating the contents of the legislation is important, it also is a great opportunity to use the debate to promote your organization, your members or your individual company.

While print media is becoming more and more limited, it helps to have a story that is timely, that is relevant and that is interesting. Now is the time to invest in public relations, issues management and relationship building activities to promote your cause and help position your organization for further resources down the road.

FEDERAL FUNDING IS AVAILABLE FOR LOCAL GOVERNMENTS, BUT FIRST YOU NEED TO ASK!

Last year the President said to the nation’s mayors at their annual conference, "we need to promote strong cities as the backbone of regional growth….we also need to stop seeing our cities as the problem and start seeing them as the solution…strong cities are the building blocks of strong regions, and strong regions are essential for a strong America…" And earlier today in a speech in Indiana the President said, "The battle for America's future will be fought and won in places like Elkhart and Detroit, Goshen and Pittsburgh, South Bend, Youngstown –- in cities and towns across Indiana and across the Midwest and across the country that have been the backbone of America. It will be won by making places like Elkhart what they once were and can be again –- and that's centers of innovation and entrepreneurship and ingenuity and opportunity; the bustling, whirring, humming engines of American prosperity."

In fact, President Obama, commonly referred to the Nation's first Mayor President (because he hails from Chicago) created the Office of Urban Affairs and this week, began a national conversation to engage cities and metropolitan areas with an eye towards what works, and a call for an interagency review of how federal policies are impacting local communities. The President has said, "Our job is to advance a new federal vision that recognizes cities and metropolitan areas as dynamic engines for our economy, and develop federal policy built on these strengths."

Yet, municipalities throughout the country have been plagued by cuts in revenue sharing, triggering layoffs, unfunded programs and projects, uncut parks, and reduced or eliminated services. Revenue sharing pays for police officers, fire fighters, road maintenance, water systems, parks and other essential local services. In the past eight years, the State of Michigan has reduced revenue sharing by $3 billion, causing the layoffs of thousands of police officers and fire fighters and cuts to other critical services. Last month, President Obama announced the next phase in developing a new urban agenda including a national conversation to engage cities and metropolitan areas with an eye towards what works, and a call for an interagency review of how federal policies are impacting local communities. Cities throughout the country have been receiving federal funds, through grants and earmarks, to help offset the lack of funding from their state. While a number of communities here in Michigan have retained lobbyists to fight for a limited amount of money from the state government, only a few have recognized that more money exists from Washington. For communities such as Charlevoix, Negaunee, Birmingham, Battle Creek, Detroit, Oakland County and Wayne County have each retained a lobbyist to help them secure funding in Washington. A number of chambers, including the Detroit Regional Chamber, Kalamazoo Chamber, Battle Creek Chamber and Ludington Chamber, have also retained federal lobbyists, as well as a number of DDAs and economic development agencies throughout the country.

While I realize that a majority of local governments do not have the resources to retain a lobbyist, nor is it the most politically correct thing to do, there are still creative ways to secure federal funding for local communities through partnerships with other organizations in the region.

For example, in FY 2009, the following communities will receive federal funding (as an example):

• Negaunee, MI for the Croix Street Reconstruction and completion of Phase I.
• Park City, UT for a Feasibility Study that would bring water from Reclamation facilities to the Park City, Utah area -- Funding would provide additional non-construction support.
• Boise, ID, for design and construction of Boise's geothermal system expansion.
• Jackson, MS for a Transitional Job Project for job training and employment programs for the Homeless.
• Oakland, CA for a Green Jobs Initiative.
• Baltimore, MD, for construction for Healthcare for the Homeless center.
• Miami, FL for the Miami Green Initiative, to reduce greenhouse gas emissions and fuel consumption in the city.
• Milwaukee, WI to improve access to and utilization of primary and preventive health care among low-income residents.
• The City of Beech Grove, IN, to enhance public safety with in-car cameras and at hot spots in the City to provide real-time feeds to the police command center.
• Holyoke, MA, to develop a full-service community school pilot project.
• The City of Shelbyville, IN, to complete the interoperable wireless public safety communications system for first responders.
• Medford, OR, to provide for the merging of two existing 9-1-1 dispatch centers for police officers.
• City of Sioux City, Sioux City, IA for meth related training.
• Moultrie, GA, for technology upgrades, including purchase of equipment and professional development 100k
• City of Haverhill, MA for various Downtown Streetscape Improvements.
• Stamford, CT, Waste-to-Energy Project, to convert dried sludge into clean, renewable energy.
• City of Yonkers, NY Police Department, to reduce non-emergency 9-1-1 calls through the creation of a new public hotline.
• Albuquerque, NM for their Transit Facility Rehabilitation.
• City of Ashland, MO Main Street Redevelopment Project.
• Crystal City, VA Bus Rapid Transit.
• City of Tuscaloosa, AL Downtown Revitalization Project University Blvd. and Greensboro Avenue.
• Trenton, NJ for a Renewable Energy Feasibility Study, to examine possible renewable energy sources.
• Quincy, IL for Hydroelectric Power Generation, and their city's efforts to install hydroelectric plants at locks and dams.
• Oklahoma City, OK, to continue replacement of Oklahoma's aging communication system.
• Cincinnati, OH for the complete property acquisition, demolition, and remediation of the Queen City Barrel area to create an urban industrial park.
• Craig, AK for the redevelopment of the abandoned cannery property.
• Milwaukee, WI for the development of supportive housing units for homeless.

(Source Office of Management and Budget)

Federal funding is available for a wide-variety of projects, from putting more police officers on the street, fighting gang violence, reducing drug use, updating aging 911 systems, building intermodal facilities, rehabilitating properties or after school programs, the federal government has resources through grants and earmarks available for cities such as yours. As one Congressman once said, "I do not know why various organizations do not ask Congress for help and support of a number of programs." Where an entity has a program that meets a community need, the availability of federal funding is a strong possibility. But first you need to ask.

Law Firms Must Adjust To Meet Client Demands

From the boardroom to the bedroom, government affects everything we do. So its time to embrace it and learn how we make government work for us. And perhaps more important, in addition to providing our clients with a legal remedy, we must also provide them the opportunity to seek legislative remedies or use the court of public opinion to reach their business objectives.

Many clients are turning to law firms to assist in the public policy process, yet many firms are ill equipped to handle government relations and are not well versed in public relations as a legal tactic. Yet it is the lawyer who knows the law and knows what laws would best benefit their clients as well as how to best position their clients in either a court of law or court of public opinion. It is the lobbyist that knows how to effect legislative change and to assist in drafting the right laws. And it is the brand manager, who knows how to position the issue and the client so that everyone emerges a winner.

In addition, with government getting bigger and more complex, and government funding becoming sparse, regional mid-sized law firms are well equipped to create a practice that blends law, media and public relations with the legal expertise many mid-sized firms have.

Also, with budgets getting tighter, the government is seeking greater partnerships with the private sector. With a solid client base, law firms are well-positioned to assist clients in finding creative opportunities within the government and sound private sector solutions for public problems.

More and more issues in Congress and the state legislatures are having a direct impact on business. Businesses are learning that they can no longer sit on the sidelines when government decisions directly impact their future. Likewise, with tough economic times, businesses are looking for new areas to expand. And despite tough economic times, securing a government contract remains one of the most sought after business development opportunities.

Businesses today cannot afford to ignore the legislative process and adjust to new laws once they are passed. To be successful, business must stay current on legislative issues that could have repercussions on their business or industry. They must also seek to effectuate change where appropriate making lobbying, government relations and public affairs a natural extension of the legal services law firms are already providing.

By integrating strategic communications and public affairs into the practice, combining law, policy, politics and strategic communications, attorneys will provide new and existing clients and integrated approach to their legal problems. This practice group will provide firms with new channels to cross-sell firm services and maintain core clients by expanding into new areas to complement your firm’s legal practice. A successful public affairs and strategic communications group will not only help stand out from other law firms, but it will enhance their core practice groups, advance client relations and increase firm profits, while developing new business.

Congress poised to reauthorize transportation bill despite calls to wait

With a number of items on their plate, such as:

• Climate Change;
• Health Care;
• Financial Market Reform; and
• Immigration Reform

Congress also is debating how much to spend fixing the nation's transportation system. According to Roll Call, Rep. Jim Oberstar (D-Minn.), has been pushing a six-year, $500 billion bill (highway bill) to repair highways, bridges, airports and mass transit systems, among other things. But President Barack Obama and some Members of Congress instead support a smaller, $20 billion extension of current spending that would delay an overhaul for at least another 18 months.

The House Transportation and Infrastructure (T&I) Committee wants to move the transportation authorization bill forward and pass a bill the President will sign before it expires on September 30, 2009. As a result, the T&I Committee is working hard this week to approve a $3 billion infusion for the Highway Trust Fund. Passing a bill out of committee this week, would set the stage to avoid an extension and continue to keep various projects funded. They argue the reauthorization will create jobs, and allow for the construction of badly needed bridges and roads. Any extension, committee members argue, will leave states unsure as to how to move forward on any project.

The Senate also is poised to pass a bill before their August recess. But the Senate could spoil Oberstar’s plans by passing a bill that provides a short-term fix until they could pass a more comprehensive bill sometime next year.

The President supports waiting. He has a number of priorities that his Administration is working on and want resolved before tackling this important piece of legislation.

Regardless of the outcome, America’s transportation policy is set on a path that favors sustainability and “intermodal” transport. Nonetheless, creative financing must be found to ensure state's like Michigan get their fair share and that funding is secured for projects such:

• The M1 Rail project;
• Bus improvements in Saginaw;
• New buses for the Branch Area Transit Authority; or,
• New buses for the Muskegon Area Transit System;

According to Roll Call:

• The National Highway System carries 40 percent of all U.S. traffic and 75 percent of truck traffic.
• America relies on trucks to deliver nearly 100 percent of our consumer goods and 70 percent of our nation’s freight tonnage.
• Over the past 25 years, the number of registered vehicles has increased more than 50 percent, yet new road miles have grown by less than 5 percent and lane capacity has increased by just 6 percent.

According to the Texas Transportation Institute:

• Congestion annually costs the U.S. economy $87.2 billion in the form of 4.2 billion lost hours and 2.8 billion gallons of wasted fuel.
• If key congestion bottlenecks were eliminated, the trucking industry alone could save 4.1 billion gallons of fuel over 10 years and 45.2 million tons of carbon dioxide emissions.

The federal government, in consultation with state and local government and private-sector stakeholders, should tie federal funding to the fulfillment of broad national goals in order to ensure that federal investments are consistent with national priorities. While organizations have been consulting and lobbying Congress for more than a year, it is not to late to join the discussion and offer suggestions as to what the nation's transportation policies should be for the next six years, and how it should be funded. Those affected by transportation policies should work through their trade association and/or individual lobbyists to represent their interests.